JeJu, Imagined Landscapes
A pop-up store that reflects a surrounding mountain range on Jeju Island, South Korea, for its latest outerwear clothing collection. Nestled at the foot of the Halla mountains on Jeju Island, The Imagined Landscapes Jeju is part of a series of Burberry outerwear pop-ups around the globe. Once inside, customers step into a room that displays the brand's outerwear campaign and features an introduction to the work of three digital artists: Maotik, Cao Yuxi and Jiayu Liu. A separate, smaller building a short walk from the mirrored structure houses a cafe where guests can indulge in local pastries. Here, the interior is coloured in the same beige tones synonymous with the Burberry brand, including on a fabric with a deer print. Customers sit on chairs and tables covered in the same mirrored material found on the building's exterior..
Article featured on Dezeen.
A pop-up store that reflects a surrounding mountain range on Jeju Island, South Korea, for its latest outerwear clothing collection. Nestled at the foot of the Halla mountains on Jeju Island, The Imagined Landscapes Jeju is part of a series of Burberry outerwear pop-ups around the globe. Once inside, customers step into a room that displays the brand's outerwear campaign and features an introduction to the work of three digital artists: Maotik, Cao Yuxi and Jiayu Liu. A separate, smaller building a short walk from the mirrored structure houses a cafe where guests can indulge in local pastries. Here, the interior is coloured in the same beige tones synonymous with the Burberry brand, including on a fabric with a deer print. Customers sit on chairs and tables covered in the same mirrored material found on the building's exterior..
Article featured on Dezeen.